Local Citation Audit for Unclaimed Google Business Profiles

Take Advantage of Sales-Ready SEO Data That Actually Converts — Not Just Ranks

They’re Not Missing Rankings.

They’re missing presence — where it counts.

Everyone talks about the map pack.
But most leads never make it there, because they’re already losing visibility upstream — in the directories that matter most to Google.

That’s why every premium unclaimed GBP lead list we deliver includes a Citation Presence Audit:
A hand-built benchmark that shows where your lead is visible, where they’re invisible, and how far behind their local competition they really are.

This isn’t the usual data for SEO.
It’s sales leverage.

See Sample

What This Audit Actually Does

(And Why It’s Your Secret Sales Weapon)

Our Citation Audit isn’t a basic checklist. It’s a competitive analysis of trust signals.

Every audit includes:

✓ Manual comparison of your lead vs. the top 10 local competitors in their category
✓ Directory presence benchmarking using Whitespark and cross-checked human review
✓ Major platform coverage — Google, Apple Maps, Yelp, Bing, Yellowpages, and more
✓ Missing listings report with priority tags based on domain authority
✓ Outreach-ready format — not just a spreadsheet, but insight you can paste directly into your pitch

This audit's direct—strategic ammo which you can use to acquire citation immediately.

Built by SEOs, Not Scraped by Tools

(Because Your Leads Deserve Better Than “Good Enough”)

Most tools spit out the same top-50 list and call it a day.
But in high-stakes local markets, that’s not enough.

We go further:

- Cross-referencing live SERPs with citation tools
- Removing false positives and outdated listings
- Prioritizing based on real directory impact on visibility
- Flagging trust gaps that Google’s algorithm actually notices

When your sales pitch includes this audit, it lands like this:

“You’re not ranking because your competitors are in all the right places — and you’re not.
We’ll close that gap in 3 weeks. Let’s get started.”

Citation Gaps = Sales Openings

Turn Cold Leads into Warm Conversations

This isn’t about citations for vanity.
It’s about visibility math and sales momentum.

- It gives you a reason to pitch.
- A reason to follow up.
- And a reason to close.

You don’t need new scripts. You need better leverage.

That’s why every lead in our Prospector, Agency, and Scale plans comes with this audit built in.

Because you’re not just buying contacts — you’re buying conversion potential.

What You’ll See

Citation Presence Audit Sample Output

Directory	Top 10 Competitors	Your Lead	Status
Google	✓✓✓✓✓✓✓✓✓✓	✗	Missing
Yelp	✓✓✓✓✓✓✓✓✓	✓	Present
Apple Maps	✓✓✓✓✓✓✓✓✓✓	✗	Missing
Manta	✓✓✓✓✓✓✓	✗	Missing
Hotfrog	✓✓✓✓✓	✗	Missing

This table turns data into urgency.

How It Fits Into Your Sales Workflow

We don’t just dump spreadsheets and disappear.

This audit is mapped directly into your workflow:

Lead List → Audit → Email/Call Pitch → Close

Flowchart: [Unclaimed GBP] → [Citation Gap] → [Customized Pitch] → [Follow-Up Opportunity] → [Client Win]

If you're cold emailing, dropping insights into a deck, or calling the lead directly — this audit gives you the confidence to speak with clarity and credibility.

Who It’s For

SEOs Who Want More Than Just Leads

If you’re buying unclaimed GBP leads without a citation audit, what are you really buying? — Educated guesses?

This audit is what separates the top closers from the inbox spammers.
It’s a moat. A proof point. A conversation starter that converts.

If your agency is serious about ranking and revenue — this is where you start.

Local Citation Audit Pricing

Plan	Prospector	Agency	Scale	Citation Audit (Standalone)
Price/Month	$299	$499	$899	$199 (one-time)
Leads/Week	100	300	500	50 listings audited
Availability	Optional Add-on	Included	Included	Full Delivery
Coverage	Top 20 directories	Top 40 directories	Top 60+ (incl. niche)	Fully customized scope
Reporting Format	Summary table (PDF)	GSheet + Highlights	GSheet + Issue Mapping	GSheet + Fix Priority Notes
Support	Email	Priority	Dedicated Account Manager	Email

Included in Every Plan

You’ll Get This Audit with Every Lead

- Prospector Plan — 100 unclaimed GBPs / week
→ Citation audit included
- Agency Plan — 300 unclaimed GBPs / week
→ Citation audit + LinkedIn + Map Pack check ++
- Scale Plan — 500+ GBPs / week
→ Full enrichment suite + dedicated support

Why Cold Outreach Fails (And What Actually Fixes It)

To be honest:
Your prospects have seen the audits. They’ve read the cold emails. They've been promised “top rankings,” “more citations,” and “technical fixes” half a dozen times this week.

This is what they haven’t seen:

—”Your top 10 competitors appear on 40 of the top 50 citation sites.
You’re on 21. That’s hurting your map pack visibility.
Here’s the gap. Here’s how we close it.”

As a pitch, that’s a wake-up call — and it’s how real deals start.